BuzzRocket's Blog


Facebook Deals

Today’s the big day if you’re in one of the five cities Facebook Deals has launched! Yesterday Facebook announced its new Deals feature would be available today in San Francisco, Dallas, Austin, Atlanta and San Diego. Deals is Facebook’s answer to the online coupon and functions much like Groupon. Facebook users will now buy a Deal for a good or service at a deeply discounted rate and receive a coupon for use at a later time. Facebook users can purchase Deals with major credit cards and Facebook Credits. Look out Groupon!

Has anyone seen Deals yet? We would love a screen shot!

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Happy Birthday John James Audubon!

This could be the prettiest Google Doodle yet. In honor of French-American ornithologist John James Audubon‘s birthday, Google Doodle has put out this lovely Google logo … just in time for Spring.


Social Media Monitoring – Who’s using it and how?

Once again Flowtown has created an informative chart: This time on social media monitoring tools. Anyone working in social media has to quantify their work, and we’re always looking for the most accurate way to do so. This is an interesting look at what’s out there, who’s using it and how. We found it most interesting to see that the majority of people using Twitter have just one account, and 23.4 percent are on Twitter solely for personal use. Click here for the full report.


Welcome back Treme!

What a wonderful end to a Sunday night. Treme Season Two premiered this evening. Ah … My favorite show about one of my favorite cities. Every episode highlights the many musicians and bands out of New Orleans, and tonight there was no shortage. The episode ended with one of my personal favorites, Galactic, playing at Tipitina’s. Thanks to a mutual friend, I used to spend a lot of time in the Big Easy and would hang out with Stanton Moore both there and in Columbus, Ohio, when he’d play in my hometown. I miss seeing those guys, so it was especially exciting catching them on Treme tonight. I also saw a writing credit for Anthony Bourdain! I had no idea he was on the team, but it makes total sense. Anyway, here’s a little Stanton action from a 2009 Galactic show at Tip’s.


I want a muscle car.

Just running through my pictures from the New York International Auto Show and I can’t help but want a Dodge Challenger. I’ve wanted a muscle car since Quentin Tarantino’s Death Proof, which featured a 1970 Dodge Challenger.

I’ve got to say the one I saw last week in New York was pretty impressive and did a lot to get me all excited about American cars again.

In accordance with the FTC Guidelines, We are disclosing that our time, travel and accommodations have been compensated by Chrysler Corp. for our participation in the Dodge Avenger Ride & Drive. Although we have a material connection to Chrysler Corp., any publicly stated opinions of Chrysler Corp. and their products remain our own.


Shut up and drive!

Just back from the Dodge Avenger Ride & Drive (more on that later). Sorry to the Dodge marketing guy, who was trapped for an hour and a half in the car with Kelly Ryan O’Brien and me. Kelly and I had so much fun in that car, felt immediately at home and took over the Avenger: playing the radio full blast (to brilliant songs like Iesha by Another Bad Creation), checking out the mirrors and non-stop talking (“Girl Noise” as Kelly’s husband calls it). Needless to say, for everyone involved, this was the theme song of the day.

In accordance with the FTC Guidelines, We are disclosing that our time, travel and accommodations have been compensated by Chrysler Corp. for our participation in the Dodge Avenger Ride & Drive. Although we have a material connection to Chrysler Corp., any publicly stated opinions of Chrysler Corp. and their products remain our own.


Attack of the brand!


Trump threw up all over my room.

Hmm. Wonder who developed this hotel? I’m all for branding, but The Donald takes it to a whole new level. This isn’t even the half of it from my room at Trump International Hotel in New York. Trump is seriously everywhere I look. And I love it. Except the bottled water. Seems a little low budget for the Trump brand. What do you think? Too much?


New Avenger. New Attitude.

Gretchen Schneider, Ralph Gilles and Kelly Ryan OBrien

I’ve written a lot about Detroit and its rebranding efforts, which are being most overtly seen and heard from the auto industry. It’s an exciting time in “New” Detroit. I had the honor of sitting down with Dodge Brand CEO Ralph Gilles today at the New York International Auto Show to discuss the revamped Avenger coming out of a revamped Dodge from a revamped Detroit.

“Why can’t value be cool at the same time?” Gilles asks. And the new Avenger is both. Starting at $19,245, the sporty four door has a sleeker design, beefier 18″ aluminum wheels, V6 and boasts a more confident look, reflecting the rising confidence of the Motor City.

“Detroit’s probably known for trucks and large SUVs and there’s been a resurgence in the car world,” Gilles explains. Adding that the new Avenger is like “having your cake and eat it, too. When I’m talking about a 29 mile per gallon car with 283 horsepower. Wow is that possible? Yes it is.”

There is a genuine excitement when Gilles discusses the “rebranding” and new voice of the auto industry in Detroit.

“As we go forward, I want Detroit and the American auto makers to be known for [power and efficiency]. Let’s not ever give up on the fun of it, but let’s give you the efficiency you’re looking for and that flexibility. So that rebranding to me is don’t just misunderstand us as just doing trucks. We do a lot of other things.”

And Detroit is pumping out more than just bolder cars. The flood of new talent from abroad and the coasts combined with the existing pool of creatives is making the city a hotbed for innovation and entrepreneurship. “There’s an attitude of excellence,” Gilles says. “There’s a creative class that’s always been there and we’ve kind of been overlooked and it’s starting to come through in the products we dot: the art, the music.

“There’s a budding creative class that just needed to be discovered. We’re starting to get a lot of young people interested in Detroit again. We’re hiring. So that’s intoxicating to watch.”

It is indeed. When we told Gilles we were driving the new Avenger tomorrow, he winced and said, “I’m jealous.” I love that passion and cannot wait to test out the result of it.

In accordance with the FTC Guidelines, We are disclosing that our time, travel and accommodations have been compensated by Chrysler Corp. for our participation in the Dodge Avenger Ride & Drive. Although we have a material connection to Chrysler Corp., any publicly stated opinions of Chrysler Corp. and their products remain our own.


Facebook Porsche

It’s like this car was made for me. Porsche wrapped this 911 GT3 R Hybrid with 270,000 names of their Facebook fans. I looked for a while but couldn’t find my name. Regardless, very cool. Kind of obsessed.

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Want.


Spotted this little disco-y number at the New York International Auto Show.


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