BuzzRocket's Blog

Nike launches new ad on Facebook

Screw the Super Bowl! Facebook is where it’s at, and Nike knows it. The athletic shoe giant proved it through their latest ad for their user submitted video campaign Chosen. We love how they launched the ad featuring their “crew” of Paul Rodriguez, Julian Wilson, Danny Kass and the rest of the Nike team. to their more than 4.5 fans. They also had their contest invite housed on YouTube.

Nike Chosen invites you to, “submit a video featuring your crew’s creativity and style. The chosen crew will score the ultimate prize: premium travel, exclusive events and custom product. Five minutes of video could win you the experience of a lifetime.”

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