BuzzRocket's Blog


And it continues

No surprise here! The Social Network just scored itself eight Oscar nominations!

The incredible film about the contentious, early days of Facebook received the following nominations:

Best Picture, Director David Fincher

Adapted Screenplay, Aaron Sorkin

Original Score, Trent Reznor & Atticus Ross

Actor in a Leading Role, Jesse Eisenberg

Achievement in Cinematography, Film Editing & Sound Mixing

I’m sure most of you have seen the film by now, but if you have time check out the script, which is available for free download on the movie’s official website. You can also snag a few tunes for free from the award-winning score here, courtesy of Trent himself.

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The Social Network

One great thing about living in LA is easy access to things such as Aaron Sorkin’s screenplay for The Social Network, which I stayed up until 4 a.m. reading. Yep, it’s pretty brilliant and I simply couldn’t put the thing down.

It’s part modern day Citizen Kane, with hints of The Great Gatsby and a little touch of The Secret History (without the murder, of course). I promise no spoilers, but the story weaves around from the early Harvard days of Facebook co-founders Mark Zuckerberg and Eduardo Saverin through the development of the social networking behemoth, to the fallout and eventual lawsuits against Zuckerberg.  But this isn’t a movie review.

While the story is truly an incredible tale of greed, genius, power, friendship, insecurity and deception, it also is a reminder that Facebook really has changed the face of how we communicate. I woke up this morning and went through my normal routine of first checking my Facebook account and all the pages I run on the network. But this time I approached it from a whole new mindset, perhaps not new, but one that had been lying dormant and was now reawakened. I truly was overwhelmed by the influence of social media in our lives, especially Facebook.

Maybe Zuckerberg is a thief, an asshole. Maybe not. What is inarguable is his genius. His creation is quickly becoming the foundation of modern communication. The last page of the screenplay, which was written in May 2009, includes a stat in the Title:  Facebook has 180 million users in 60 countries. That was just 16 months ago! Now Facebook boasts more than 500 million users, which is a figure from August 2010.

Everyday people are spending more time on Facebook, using it for much more than spying on an ex, or looking at friends’ vacation pictures. People are using it to effectively market themselves and businesses. It’s a new way to connect to not only your friends, but also customers. It’s become a way to engage your customers, learn more about what makes them tick. This is invaluable to marketers.



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